The field of technological promotion, an exclusive development of Direct Training, was a breakthrough in the field of technology and software marketing. By combining the accumulated experience and knowledge in the fields of technological training, marketing and promotion and practical marketing experience, an innovative new promotional plan was created, which has already proved its efficiency in a number of large scale projects (see Service Pack 2 project). The meticulous work process includes characterization and charting of the market sector, building specialized marketing systems and activating clients in the market sector in their natural environment by creating practical activities and experience with the products. The projects which have been implemented so far show the meaningful contribution of the promotion plan in expanding the exposure of the various products, creating a significant rise in sales (by equipping the suppliers with technological and marketing skills and the collecting of leads) It also demonstrated an improvement in communication with prospective clients. Services Exposure to the advantages of new technological products. Specialized technological training for clients. Marketing training for dealers and distributors. Keeping in touch with suppliers and clients. Collecting leads and making sales. Market Sector Large software companies. Large software and technological manufacturers. The advantages and benefits of using the services Expanding the exposure of technology and software products. Giving professional instruction to the dealers and distributors in technology and salesmanship. Sales growth. Improving communications with suppliers. National coverage